As of March 2025, around 30.6 million e-commerce businesses operate globally. Customer attention is the key to standing out in this market, and to grab that, your product feed must be well-optimized. Feed optimization is all about adding keyword-enriched data throughout your product information. Your product visibility increases, which improves traffic and drives sales. It […]
Are you a merchant selling your product on Shopify? We recommend a highly effective marketing strategy for your e-commerce store: promote your product across Google! Yes, you heard right! You can connect your Shopify store with Google in just a few steps. You must have a Google Merchant Center account for that. Google Merchant Center […]
Behind every successful Google Shopping campaign is a well-organized Google Merchant Feed. One of the most practical ways to boost effectiveness is by leveraging labels in the Google Merchant Center (GMC). Labels allow sellers to categorize their products, making campaign management easier and ad performance more targeted. Whether you’re an eCommerce entrepreneur or a seasoned […]
Google Shopping Ads and Facebook Ads are two of the most effective ways for online advertising. Over 44% of merchants use these ads to drive sales for their e-commerce business. In 2024, Google Ads generated approximately 224 billion dollars, accounting for around 75% of revenue. Google Ads helps you to reach a global audience and […]
Are you ready to advance your Shopify business? If you’re looking for a powerful way to boost online visibility and drive sales, you’ve come to the right place! In today’s digital marketplace, having a stunning storefront is just the beginning. Enter Google Shopping: a game-changing platform that connects eager shoppers with products they want your […]
Google Shopping Feed Trends are reshaping how online retailers increase visibility, automate listings, and drive more sales through platforms like Shopify. A quick change in technology has led to the need for businesses to adopt a different approach to remain competitive. The Google Shopping Feed is one of the tools that many businesses use, as […]
If you own an e-commerce business, it is essential to reach as many consumers as possible with your products. One of the best solutions to this is using Google Shopping feeds, as they allow the display of your product in Google Shopping ads, making it one of the most appealing formats in the market. In […]
