Online shopping has seen sustained, rapid growth, especially after the pandemic. The Shopify agency says that there are now around 5.1 million Shopify stores. But do all of them drive traffic and make sales? Not quite. As of April 2025, the average conversion rate is just 1.5%. You might be one of those sellers stuck […]
The Wixpa Google Shopping Feed app makes it easy for Shopify store owners to sync their products with Google Merchant Center and connect to other major ad platforms. Optimizing your shopping feed is just as important as updating your website. A well-optimized feed gives Google better information, helping your ads show up more often. It […]
Smart digital marketing strategies help you get the attention of online customers. One such useful option is adding custom labels in your Google Merchant Center for your Google Shopping feed products. With Custom labels, you categorize and arrange group products in your Google Ads campaigns. These filters help with reporting, better targeting, and bidding. However, […]
Google Shopping is an important e-commerce platform in 2025. Over 1.2 billion searches are made on this platform each month, and 31.5% of consumers begin their purchasing journey there. Google Shopping Feed helps you boost your product visibility, attract potential buyers, and drive sales. You can create your Google Shopping Feeds easily. It is important […]
Google Shopping is a powerful platform that helps e-commerce businesses showcase their products directly on Google’s search results. An optimized Google Shopping feed makes it easier for new clients to find your products through relevant searches. Sales and traffic are both increased by it. This Google Shopping product feed includes all the essential details, including […]
When it comes to driving online sales, standing out in the fiercely competitive e-commerce world can feel like an uphill battle. With so many businesses vying for customer attention, the tools you use to showcase your products can make all the difference. Enter the Google Shopping Feed—a marketing powerhouse for displaying your products directly in […]
A product title is a key text that shows the product image below on the Google search results page. When someone searches for a product, the title in Google Shopping aligns with the individual product name. This connection helps shoppers feel more confident that they are finding the item they need when browsing your website. […]
Google Shopping feed automation simplifies managing and updating product feeds by using tools to optimize and automatically submit data to GMC. Managing product data for Google Shopping often feels overwhelming. It requires careful attention to various details. These include product images, GTINs, unique IDs, and more. For some people, completing this process can take years […]
Google Shopping Product titles serve as a representation of what you are selling. You can ensure your product titles show up in Google Shopping results by optimizing them. Google uses product titles to determine if your listing matches a user’s search query. Visibility is increased when you optimize your titles to match client search queries. […]
Using a Google Shopping Feed can greatly boost your e-commerce performance. You can directly display your items in Google search results with it. Through this shopping feed, potential customers can view images, prices, and descriptions before visiting your site. This smoother shopping experience often leads to higher CTR. Additionally, structured data from the shopping feed […]
