Have you ever heard of products appearing on Google and seen some beautiful ads for some products with prices? That is made possible by Google Shopping feeds! These advertisements help e-commerce businesses sell their sales lines to potential shoppers. Thus, mastering these ads is very important for improving visibility and selling for any store owner. […]
In today’s crowded digital marketplace, standing out and winning customers requires strategic finesse. A robust Google Shopping feed can give your store the boost it needs to attract shoppers and grow revenue. Simprosys’ powerful all-in-one app enables you to optimize your product data feed and ensure that your ads perform at their best. This includes […]
Google Shopping feeds provide product data that feed your advertisements on Google. They must contain required attributes like ID, Title, Description, Price, Image Link URL, and Image Size in addition to GTIN (or identifier_exists for products without GTINs). Optimizing your product data feed enables Google ads to speak their native language for higher search and […]
Optimizing product feed attributes is vital to the success of any Google Shopping campaign. While some can be identified using GTINs MPNs or product details, other attributes, like color attributes should be explicitly specified to improve visibility in search results. Local inventory feeds can help keep Google Shopping up-to-date, and tools such as DataFeedWatch make […]
